The home of cycling__
Intuitive, community focussed UX that promotes a personalised second screen experience for the cycling world.
Bike Channel are at the forefront of the cycling world with a global audience on Sky Sports. Through extensive UI development and data driven design, we digitised the cycling community, extending the product offering beyond traditional television
The objective was to build a personalised home of cycling where a community could be established. A true destination for the amateur to the pro cyclist where they could not only watch the top cycling events on a live OTT player bringing the action to the second screen, but also log in to access exclusive personalised content such as VOD, fitness, tech, apparel and data, all whilst connecting with other riders from around the world.